SWIFT’s strategic intent focuses on 3 key areas to facilitate implementation of the organisation’s core program activities. The core programs are Advocacy, Skills & Mentorship and Sisterhood Cinema which are headed by Board members and constituted by sub-committee member volunteers. Operations is responsible for capacity building and stakeholder relations and is supported by the Communications and Marketing sub-committee.

Each program has its own objectives and implementation plans, delivered as annual projects and brand activations, in collaboration with key stakeholders through industry partnerships.

The SCO Programme implores the films and TV industry, particularly production teams and crew to be intentional about preventing the scourge of sexual and gender-based harassment on sets. Safety Contact Officers are:

  • Custodians of information and awareness, primarily dealing with sexual harassment.
  • Professionals with psychosocial and counselling backgrounds with a preventative risk-management focused.
  • A support structure, to document and facilitate reporting and mediation of sexual harassment complaints.
  • Trained by TOKISO in the legal framework and procedures relating to sexual harassment in South Africa.

After successful piloting of the SCO programme, SWIFT is working towards the sustainability, resourcing and wide buy-in of this initiative through formation a Steering Committee of key industry partners to oversee an industry wide Prevention Policy to address industry gender-based violence. The Steering Committee will be responding for SCO oversight; and support the public education drive to inform, raise awareness and mobilise support for the SCO Programme.

SWIFT as well provide a sexual harassment impact session to educate by giving a thorough induction and orientation with regards to sexual harassment at the beginning of a production. Where productions cannot employ a SCO, the services of the SWIFT SCO will be available to the industry to ensure compliance and to encourage positive GBV ambassadorship to speak out in support of the #ThatsNotOK Campaign and PSA.